Ciara took a leap in direction of independence by launching her personal label, Beauty Mark Entertainment, in 2017. The boss woman dropped “Level Up” as the primary single underneath the moniker final yr, adopted by a pair extra tunes, and is already readying some new music for her followers. Her newest, “Greatest Love” is slated for launch on February 12.
The singer spoke to Billboard about her enterprise enterprise explaining the way it a step in direction of furthering her legacy. “My final objective is to excellent my journey first, after which sooner or later in time down the road, it could be enjoyable to really produce other artists come alongside and the thought could be to empower them. The thought possession is actually essential to me and that is what this part is about,” she stated.
“It’s really about, let’s actually construct issues to the place it may well final for a extremely very long time and I can actually reap the complete advantages my labor. I have been in techniques and the best way the offers are usually structured for us artists, we do not actually get to reap the complete monetary advantages our labor. I like what I do. I get up daily excited to do what I do, even through the hardest occasions. But on the identical time, it is like, let’s make financial sense all of it as properly.”
For now, Beauty Mark represents full autonomy permitting her to work together with followers on her personal phrases. “I am having enjoyable simply giving my followers music. There are plans to what I am doing but when I’ve a second the place I am like, “I need to put this tune out at present,” I am gonna put it out. That’s what it is about. I simply need to finally do what feels proper,” she added. “And I’ll say that each time in my profession after I’ve achieved what felt creatively proper to me in my intestine, it is at all times works. So I need to follow that formulation.”