After Spotify's $230 Million Acquisition, Gimlet Media Staffers Move to Unionize

Just one month after Spotify acquired podcast platform Gimlet Media for a reported $230 million, the corporate’s workers have introduced their intention to unionize.

We’ve heard of great issues taking place after main acquisitions.  But this one is a bit unusual — and taking place after Spotify spent practically a quarter billion on Gimlet.

As far as we all know, that is the primary recognized case of unionization within the podcasting business.  And a wierd flip of occasions following Spotify’s high-priced acquisition.

Gimlet’s workers contains greater than 80 individuals, together with reporters, editors, hosts, producers and engineers.  This is the group behind in style podcasts resembling ‘Reply All,’ and a majority of Gimlet’s workers have reportedly signed union playing cards.

They’ve additionally referred to as on Spotify to acknowledge the Writers Guild as their collective bargaining consultant.

In a press release subsequently issued, the worker group insisted that Spotify’s acquisition of Gimlet proves that the corporate is now not some fledgling startup.  Instead, it’s now half of a big company, and due to this, they need the protections a union can supply.

Gimlet’s workers are becoming a member of the Writers Guild of America, East (WGAE), however the union won’t cowl sure sorts of workers, resembling managers, salespeople and people concerned with advertising and marketing. They will solely cowl editorial and branded workers.

But wait… isn’t Gimlet a part of Spotify now?

That was the entire level of the $230 million-plus acquisition.  But after the deal was closed, Spotify indicated that Gimlet would stay an unbiased entity, and the corporate will nonetheless preserve its present places of work in Brooklyn, New York.

Spotify additional equated its relationship to Gimlet as being just like the connection Disney at present has with each Marvel Comics and Pixar. In essence, Gimlet will function as a studio beneath Spotify’s parentage.

Still, the introduction of a union raises some prickly questions.  After all, if Gimlet editors are union, ought to Spotify playlist creators be union, as properly?

As a part of their official assertion, Gimlet’s workers indicated that, by collective bargaining, they’re looking for a contract that provides quite a lot of circumstances.  These embody outlined wage bands, clear and constant descriptions of jobs, the means to pretty shield the mental property rights of workers, enter towards vital company choices in addition to clear and equitable insurance policies and procedures.

So far, Spotify has not responded to the information. Also, a spokesperson for Gimlet stated solely that the WGAE had despatched them a proper discover, which they intend to assessment.