Nike Almost Dropped Colin Kaepernick Before Viral Campaign: Report

Nike’s polarizing advert that includes Colin Kaepernick nearly did not occur, because the model practically minimize ties with the free agent quarterback months earlier than their 30th anniversary “Just Do It” marketing campaign acquired began.

According to a narrative within the The New York Times, Nike entrepreneurs reportedly determined to cancel the contract with Kaepernick, who had been with Nike since 2011, as a result of he wasn’t on an NFL roster and preserving him as a sponsor may hurt the model’s relationship with the NFL, which Nike is a accomplice. 

However, Nigel Powell, Nike’s chief communications ficer, “went ballistic” and argued that abandoning Kaepernick may result in repercussions within the media in addition to with shoppers. The NY Times stories Nike executives, in collaboration with Nike’s longtime advert company Wieden and Kennedy, then determined to place themselves alongside Kaepernick in his combat for social justice.

The consequence: Kaepernick was named the face Nike’s viral “Dream Crazy” marketing campaign which debuted earlier this month.

In a name with buyers on Tuesday, Nike Inc. chairman, president and CEO Mark Parker revealed that the model has seen “document engagement” for the reason that Kaepernick advert aired. “We know it is resonated really fairly strongly with shoppers clearly right here in North America but additionally around the globe,” Parker stated in a name with buyers Tuesday. “Its’ driving an actual uptick I feel in site visitors and engagement each socially in addition to commercially. We’ve seen document engagement with model as half the marketing campaign.”

Nike Confirms “People Of Color” Kaepernick Discount Coupons Are Fake

Nike has alerted their retail locations around the country to be aware fake “people color” coupons that bear the image their new “Just Do It” campaign star, Colin Kaepernick.

According to reports, the fugazzi discount coupons that have been circulating were said to have initially been posted on image-sharing website 4chan. One the coupons calls for consumers “To show solidarity with the things WE believe in we are fering people color 75% f any purchase Nike’s shoes or apparel.” 

USA Today reports that the barcode featured on one the coupons came up as “invalid” when they took it to a Nike store in the Washington, D.C., area. Additionally, some those coupons (as detailed here) included a QR code that when scanned read, “This is a ROBBERY, Move slowly and put all the LARGE bills in the shoe box OR everyone DIES.” That said, USA Today notes Nike’s point–sale systems aren’t equipped to read QR codes, which means the robbery message would not have appeared even if an associate ran the coupon.

Nike has since sent alerts to each its retail locations in the U.S. to warn employees the hoax.

Nike's Colin Kaepernick Ad Results In $43M Worth Of Media Exposure: Report

Nike’s 30th anniversary “Just Do It” campaign featuring free agent QB Colin Kaepernick went super viral this week and remains one the biggest stories in sports and lifestyle as we ahead into Week 1 the NFL season. In fact Apex Marketing Group reports the polarizing ad resulted in more than $43 million worth media exposure gained within the first 24 hours.

Nike’s “Just Do It” campaign has been the topic discussion all week as supporters and Nike boycotters have taken to social media to weigh in on the ad, which is part a much larger campaign meant to specifically speak to 15- to 17-year olds. 

The latest spot in Nike’s 30th anniversary “Just Do It” campaign was revealed yesterday and it features a video with a voiceover by Kaepernick. In it, Kaepernick references several star Nike athletes including LeBron James, Serena Williams, Shaquem Griffin, Odell Beckham Jr. and others. According to ESPN’s Darren Rovell, the new ad will air tonight during the Atlanta Falcons vs Philadelphia Eagles regular season opener.

Check out the ad in the video embedded below.

New Nike "Just Do It" Ad Voiced By Colin Kaepernick To Air During NFL Opener

Nike’s 30th anniversary “Just Do It” campaign went viral this week, thanks to a simple black and white image free agent quarterback Colin Kaepernick along with the caption, “Believe in something. Even if it means sacrificing everything.” The polarizing ad has been the topic discussion all week as supporters and Nike boycotters have taken to social media to weigh in on the ad, which is part a much larger campaign meant to specifically speak to 15- to 17-year olds. 

The latest spot in Nike’s 30th anniversary “Just Do It” campaign was revealed today and it features a video with a voiceover by Kaepernick. In it, Kaepernick references several star Nike athletes including LeBron James, Serena Williams, Shaquem Griffin, Odell Beckham Jr. and others. According to ESPN’s Darren Rovell, the new ad will air tomorrow during the Atlanta Falcons vs Philadelphia Eagles game.

Check out the ad in the video embedded below.

50 Cent Memes Kaepernick's Nike Ad In Response To Eminem's Rap Beef

50 Cent’s trolling abilities are some the strongest in the game. A lot times, it gets him in trouble but at the same time, he provides everyone with a much needed laugh, even if its inappropriate. Over the weekend, Nike unveiled their new campaign with Colin Kaepernick. The campaign’s slogan reads, “Believe in something. Even if it means sacrificing everything.” It didn’t take too long for 50 Cent to turn the campaign into a meme about Eminem’s current feuds in the rap game.

Eminem called every one his naysayers out on his new album Kamikaze. The project sparked a feud between Em and Machine Gun Kelly and earlier today, Joe Budden responded to the “Fall” rapper. 50 Cent has chimed in on Instagram and shared a photo Eminem’s face on Colin Kaepernick’s Nike campaign. “Believe in restoring the game. Even if it means destroying all the players,” it read across the photo.

“This is what they should have did for the campaign. 🤨 get the strap,” Fif captioned the photo.

This reflects what Mr. Porter said yesterday about Eminem’s possible rebuttal against everyone. Porter explained that Em will probably wait for more people to respond and take them out all at the same time during a diss track. Whether a diss track has been cooked up or not is still in the air but clearly everyone, including 50 Cent, is waiting to hear what Em has up his sleeve.

President Trump: Nike's Colin Kaepernick Ad Sends "Terrible Message"

President Donald Trump didn’t tweet about Nike’s new Colin Kaepernick ad yesterday, as we all had expected he would, but that didn’t mean he was going to avoid the topic altogether. During an interview with The Daily Caller on Tuesday, Trump spoke about the 30th anniversary “Just Do It” campaign, which features Kaepernick along with the caption, “Believe in something. Even if it means sacrificing everything.”

In short, Trump says the ad sends “a terrible message.”

Trump added, “As much as I disagree with the Colin Kaepernick endorsement, in another way — I mean, I wouldn’t have done it. In another way, it is what this country is all about, that you have certain freedoms to do things that other people think you shouldn’t do, but I personally am on a different side it.”

The NFL released a statement last night in wake the viral ad which reads, “The National Football League believes in dialogue, understanding and unity. We embrace the role and responsibility everyone involved with this game to promote meaningful, positive change in our communities. The social justice issues that Colin and other pressional athletes have raised deserve our attention and action.”

Trump addressed Nike and the NFL on twitter this morning with the following, “Just like the NFL, whose ratings have gone WAY DOWN, Nike is getting absolutely killed with anger and boycotts. I wonder if they had any idea that it would be this way? As far as the NFL is concerned, I just find it hard to watch, and always will, until they stand for the FLAG!”

Nike's Colin Kaepernick Ad Gets Support From Tom Brady, LeBron & More

Nike’s new Colin Kaepernick ad that debuted on Monday is short and sweet – a black and white photo Kaepernick’s face along with the caption, “Believe in something. Even if it means sacrificing everything. Just do it.” For as simple a message as that is, it has been equally as powerful.

Both supporters and Nike boycotters have taken to social media since the ad was introduced, including Kaepernick’s former teammates and opponents, as well as other athletes, celebrities and politicians. Several outlets shared the ad on their social accounts, including GQ Magazine, whose post has been liked by over 100,000 people including New England Patriots QB Tom Brady and Golden State Warriors guard Nick Young.

Nike's Colin Kaepernick Ad Gets Support From Tom Brady, LeBron & More

Of course, for every show support there was a response from some dope cutting the Nike logos f their socks or burning their Nike trainers. In fact, tens thousands people are now threatening to boycott Nike in response to the ad and reports show that Nike shares were marked 2.5% lower in the opening minutes trading on Wall Street, the biggest decline since July 3.

Check out some the reactions to the polarizing Nike ad in the tweets and IG posts embedded below.

 

Nike Has "No Plans" To Give Colin Kaepernick A Signature Shoe

Last night Nike unveiled a polarizing new ad as part its 30th anniversary “Just Do It” campaign, which features free agent quarterback Colin Kaepernick along with the caption, “Believe in something. Even if it means sacrificing everything.”

The ad elicited a strong response, as expected, with several athletes, celebrities and politicians showing support the campaign while others took to social media to cut the Nike swooshes f their own clothes and burn their Nike sneakers in protest. Click here to see some those reactions.

According to ESPN’s Darren Rovell, there aren’t any plans to release a Colin Kaepernick signature shoe, or an extensive clothing line, as some rumors have suggested. Rovell notes that Kaepernick originally signed with Nike in 2011 and he has remained on their roster since, despite being out the NFL and not appearing in any campaigns over the last two years.

“We believe Colin is one the most inspirational athletes this generation, who has leveraged the power sport to help move the world forward,” Gino Fisanotti, Nike’s vice president brand for North America, told ESPN.

In addition to Kaepernick, Nike’s 30th anniversary “Just Do It” campaign, which is meant to specifically speak to 15- to 17-year olds, also features Serena Williams, LeBron James, Odell Beckham Jr., Lacey Baker and Seattle Seahawks rookie Shaquem Griffin.

“We wanted to energize its meaning and introduce ‘Just Do It’ to a new generation athletes,” Fisanotti said, per ESPN.